Integrated Marketing Manager

About the Role

We’re looking for an experienced Integrated Marketing Manager to lead the planning and execution of cross-channel marketing campaigns that drive brand awareness, customer engagement, and business growth. You’ll work across paid, earned, owned, and shared channels to create unified, high-impact campaigns that bring our brand story to life.

What You’ll Do

• Own the end-to-end development of integrated marketing campaigns—strategy, briefing, planning, execution, measurement, and optimization.

• Partner closely with brand, content, performance, product, comms, and creative teams to align messaging and rollout plans.

• Develop and manage campaign calendars across key moments (product launches, seasonal events, partnerships, etc.).

• Ensure consistent brand storytelling across all touchpoints including social, email, digital, experiential, and PR.

• Use data to track performance, report on ROI, and continuously refine campaign strategies.

• Identify cultural trends and real-time opportunities to activate creative and timely campaigns.

• Collaborate with external agencies and vendors as needed.

What You’ll Bring

• 6-8 years of experience in marketing, with at least 2 years in an integrated or brand campaign-focused role.

• Experience marketing a consumer brand. Consumer Marketplace is a PLUS

• Proven track record of managing 360° campaigns across multiple channels.

• Strong project management and cross-functional leadership skills.

• Creative mindset with a data-driven approach to marketing.

• Excellent communication and storytelling abilities.

• Experience in or working with Gen Z audiences is a plus.